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Showing posts with label this. Show all posts

Wednesday, February 2, 2011

This Is Today: A Window on Our Times

This Is Today: A Window on Our Times Review


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This Is Today: A Window on Our Times Feature

For 50 years Today on NBC has captivated the nation with its winning combination of news broadcasts, rich features, cultural updates, and morning levity. Once hooked, many fans have come to rely on this institution for timely information about themselves, the country, and the world.Now This Is Today provides the first-ever in-depth retrospective of the show’s magical formula. Readers will find the complete Today show story, from the days of pioneer host Dave Garroway to the winning style of one of America’s most trusted commentator teams: Katie Couric and Matt Lauer. They’ll relive historic moments in news and relish some of the most colorful personalities to cross the national stage. This lavish volume, the first in a series of forthcoming NBC-branded book properties, will enjoy natural marketing and promotions exposure like few other titles. Sure to be one of “the” gift books of the holiday season, This Is Today will undoubtedly lend itself to segments on the show itself, video news releases, radio play, and favorable print reviews throughout the country. A DVD packaged with the book, containing more than two hours of memorable broadcasts with classic interviews and great events, promises to provide the same multimedia experience for book buyers themselves.The Today show never fails to fascinate, satisfy, and hold its viewers day after day. This Is Today will undoubtedly continue that steadfast tradition.


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Sunday, May 16, 2010

This Time We Win: Revisiting the Tet Offensive

This Time We Win: Revisiting the Tet Offensive Review


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This Time We Win: Revisiting the Tet Offensive Feature

Most of what Americans know about the Tet Offensive is wrong. The brief 1968 battle during the Vietnam conflict marked the dividing line between gradual progress towards an ill-defined victory, and slow descent to a humiliating defeat. The fact that the enemy was, in fact, handily defeated on the ground was immaterial; that they could mount an attack at all was deemed a military triumph for the Vietcong. At least this is the received wisdom of Tet.

In This Time We Win, James S. Robbins at last provides an antidote to the flawed Tet mythology that continues to shape the perceptions of American military conflicts against unconventional enemies and haunt our troops in combat. Indeed, America’s enemies recognize and find inspiration in the prevailing Tet narrative.

In his thorough re-examination of the Tet Offensive, Robbins examines the battle in the familiar frameworks of terrorism, war crimes, intelligence failure, troop surges, leadership breakdown, and media bias. The result is an explosion of the conventional wisdom on this infamous battle, one that offers real lessons for today’s unconventional wars. Without a clear understanding of these lessons, we will find ourselves reliving the Tet Offensive again and again.


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